When I scout non-league football—or when a coach I work with asks how to get a player noticed—my first question is usually the same: do you have video? In an era where clubs at all levels rely on footage to triage talent, a well-constructed, video-led player profile can be the difference between being unknown and getting a trial. I've built and reviewed dozens of profiles for players moving from grassroots into professional setups. Below I outline a practical, experience-based workflow for creating video-led profiles that attract scouts, coaches and recruitment analysts.

Why video-first?

Video answers more questions, faster, than raw stats or a glowing reference. Scouts want to see movement, decision-making, intensity, tactical fit and physical traits in context. A written summary might tell them a winger is "skillful and direct"; video shows whether that skill translates under pressure, how often the player beats their marker, and how they contribute defensively. From my own work on the training ground, I know coaches are far more willing to invest time in a player once they've seen one clear, relevant clip that fits their team style.

What belongs in a video-led profile

Think of the profile as a scouting dossier with video at its core. Each profile I assemble contains several components—some short, some deeper:

  • Highlight reel (90–180 seconds): The opening piece. High-impact actions—goals, assists, progressive carries, defensive recoveries—set attention.
  • Position-specific clips (total 3–6 minutes): Role-focused sequences showing typical actions: a full-back’s overlaps, a central midfielder’s progressive passing, a striker’s link-up play.
  • Full match footage (90–120 minutes) or condensed 15–30 minute footage: For deeper evaluation. Scouts will ask for full matches if they like what they see.
  • Training footage (30–90 seconds per drill): Shows technique, work rate and coachability—especially valuable for younger players.
  • Contextual data and one-page summary: Key metrics (minutes, position, heatmap if available), player specs (age, height, preferred foot), and one-paragraph personality note.
  • Practical filming tips

    I keep things simple and repeatable—most non-league environments won’t have broadcast cameras. Use what you have and prioritise clarity.

  • Camera: A mid-range smartphone (iPhone, Pixel, Samsung) or a cheap action camera (GoPro) is fine. Shoot at 1080p/60fps when possible.
  • Angles: Use a single elevated sideline angle for match sequences. If you can, add a second camera behind goal or higher on the opposite side for key attacking runs and set-pieces.
  • Stability and tracking: Use a monopod or small tripod. For tracking the player, practice panning with smooth movements—jerky footage kills the viewing experience.
  • Audio: Turn off wind noise or mute. Scouts don’t need crowd noise; they need clear visuals.
  • Editing—the storyteller’s job

    Editing is where you make the scout’s life easy. I use simple tools like iMovie, DaVinci Resolve (free), or CapCut. The aim is to present patterns, not a glorified highlights reel of only the player's best moments.

  • Start with identity: a title card with name, age, position, club, and contact info.
  • Highlight reel rules: 90–180 seconds, no filler. Open with a signature moment, then show a sample of different traits rather than repeating the same action.
  • Use timestamps: Place clear timestamps in the video description and map them to the one-page summary—“00:45 – progressive dribble; 01:12 – recovery tackle.”
  • Keep full-match files uncut: Upload them as separate files for download or private links. Don’t splice them into the highlight package.
  • What scouts want to see—by position

    I often advise players to tailor profiles to roles, because scouts are short on time.

  • Striker: touches in the box, movement off the shoulder, hold-up play, link-up, aerial duels.
  • Winger/Full-back: crossing from different positions, 1v1s, defensive positioning, recovery runs.
  • Central midfielder: forward passing options, defensive screens, transition speed, body orientation when receiving.
  • Center back: 1v1 defending, positioning on set-pieces, recovery speed, distribution under pressure.
  • Use data smartly

    You don’t need Opta to make data useful. Even simple KPIs add context:

  • Minutes played and per-90 metrics (goals, assists, progressive carries/pass attempts).
  • Sprint count and top speed if you have GPS data (Garmin, Catapult, or even smartphone apps).
  • Heatmap or touch map from Wyscout/Instat if available, otherwise create a simple visual in Excel or Google Sheets.
  • Clip typeSuggested length
    Highlight reel90–180 seconds
    Position-specific sequences3–6 minutes total
    Full match90–120 minutes (separate)
    Training snippets30–90 seconds per drill

    Hosting and sharing

    Accessibility is everything. I prefer private links with download options.

  • YouTube (unlisted) — widely used, easy to embed, but be ready for compressed quality.
  • Vimeo — better control of quality and privacy settings (good for sending to clubs).
  • Google Drive / Dropbox — for full match downloads and original files.
  • Player platforms — platforms like Fieldoo, Tonk or Playershub can supplement but don’t rely on them alone.
  • Outreach: how to present the profile

    When I reach out to a scout, I lead with value and brevity. Your email should be short, professional, and directly linked to the video.

  • Subject: “Player name — 21y CF — Highlight + Full Match (90min) — [Club]”
  • Body template I use: “Hi [Name], I’m sharing a short profile for [Player Name], a [age] forward at [Club]. Attached is a 90s highlight and a full match link. Key traits: pace in behind, effective link-up, consistent pressing. 90 min vs [Opposition] (timestamp: 00:45 — goal; 03:20 — off-ball run). Contact: [phone]. Thanks for your time, Lucas Moreau.”
  • Legal and ethical considerations

    Always get consent. If the player is under 18, secure parental permission before sharing footage. Respect club agreements—some non-league clubs have contracts or trial conditions that limit sharing.

    Common mistakes to avoid

    From my experience, these errors kill interest faster than anything:

  • Over-editing: flashy transitions and music look amateurish. Keep it clean.
  • Missing context: no timestamps, no match details, no role clarification.
  • Only showing highlights: scouts need to see how a player copes when things go wrong.
  • Poor video quality: unusable footage is a wasted opportunity.
  • I’ve seen players go from regional obscurity to trials after a neat, honest video profile landed on the right desk. The work isn’t glamorous—filming, editing, writing a tight one-page summary—but it’s effective. Treat the profile as a coachable product: test it, ask for feedback from local coaches or scouts, and iterate. If you want, I can review a profile and give specific, practical feedback based on the footage and the player’s target level.